A Classic Brand
Established in Seattle, Washington, JanSport is one of the largest backpack brands in the world. For more than 50 years, its collections have inspired style and functionality.
Shop JanSport BackpacksAn Unintended Icon
In 1967, JanSport initially claimed its innovative stake in the hiking world, and by the 1970s, it had launched its signature panel-loading daypack and its first convertible travel pack. But it wasn’t until local students at the University of Washington took notice of its casual daypacks that the brand became known as the icon it is today.
And the Rest was History…
What began as a casual backpack business oddly burrowed on the second floor of a transmission building has turned into a successful venture that continues to be a forward-thinking entity.
JanSport. Discover Freedom.
Durable and Quality Packs:
Pioneering quality since its mountaineering days in the late ‘60s, this collection has rugged durability with a modern construct that transcends trends.
A Love Story:
When co-founder Murray Pletz proposed to his then girlfriend and seamstress, Janice "Jan" Lewis, he promised to name the brand after her if she said yes. They both kept their promises. Thus, JanSport was born.
Still Exploring:
In 2015, JanSport released its Hatchet collection, which combines outdoor lifestyle with an urban twist for wearers who appreciate a multi-functional pack.
